Adversify
Data-backed sitemap and architecture
Team 4 did the SEO research for this project. We named and organised all of Adversify's services based on what users actually search for.
Custom diagrams
Given the complex nature of a penetration testing offering, we create bespoke, branded diagrams to explain concepts to prospects.
Near perfect Page Speed Insights score
Everything was done properly under the hood and the site feels really fast.
Engaging layouts and interactons
Using sliders, tabs and position sticky to create a website with sections that don't all feel exactly the same. This was designed and developed desktop-first, but everything responds down the breakpoints seamlessly.
Brand new look and feel
Fable Data wanted a complete redesign, transitioning to a new colour palette and type face.
Clearly defined as the brand archetype 'Sage', they wanted a clean, trust-worthy site with aspects of disruptive and bold to set them apart from competition.
Comprehensive resouces
Already owning an array of excellent resources to generate leads and improve SEO - an appealing and easy to navigate Insights Centre was critical for Fable Data.
Optimised for conversions
Throughout the site, offerings are strategically and clearly presented, complimented with social proof in the form of testimonials, statistics and case studies.
The strategy of the whole site is around converting users, and the gated content on the right is a great example of webdesign which primes the user for take action.
User first
With a compelling and interesting design and helpful content right where you need it, this design is thoroughly focused on UX.
Kristen Vaughn
Snr Manager of Digital Marketing, RapidMiner